"If you're interested in marketing your law practice there's a name you need to know above all others: Ross Fishman.
"I have known Ross for several years, first professionally but then also personally. He's an oasis of sincerity and practicality in a sea of facile pretenders.
"Some people don't need help with marketing; that's true. But the notion that marketing can't be taught is not true. If you want to learn how to market a legal practice effectively you should listen to Ross Fishman. The best way is to hear him speak, but if you can't do that then at least read his blog. He won't claim marketing is easy, or that everyone can do it well. But you can learn a lot if you are willing to listen to his advice and then put that advice into action."
Thanks a lot, Ernie; that's incredibly nice of you.