Saturday, April 13, 2013

Zoolander-style lawyer head shots.

Trust me - you must see these animated attorney biography photos.
Lynn Hajek is a terrific litigator  -- smart, funny, and tough  (think Elle Woods from Legally Blonde without the naiveté).



Her firm, AHL, has a high-quality Manhattan med mal defense practice.  It also has a decade-old website -- sadly, it’s tired, dated, and doesn’t convey the firm’s skills. Here's the home page:


The website doesn't look much like 2013, but firms update their websites when it's important to them, and I'm sure they'll call Fishman Marketing when they're ready for a major overhaul (right, Lynn...?)  Regardless, I've never seen a website with this type of head shot for the lawyer biographies.

I especially like this one, because she starts with her back to the camera.


When I first saw them, I actually clicked on each biography multiple times to watch each little animation -- which speaks to how compelling I found them.



It occurred to me that there was a visual analogy to some classic Internet memes, below...


This one too...



I love this firm!


Visuals and videos (c) 2013 AHL law firm and Paramount Pictures.

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